A visit from Woburn Sands is easiest to picture as two clear stages: west towards Milton Keynes, then north on the A5. At the other end, our two-floor showroom gives you the space to turn a longer drive into a useful equipment visit.
We specialise in what riders wear. You can look through extensive helmet displays, substantial clothing departments, boots, gloves and accessories, with our team nearby when sizing or fit needs a closer look.

West First, Then North
The drive is approximately 55 miles and around 1 hour 15 minutes, depending on traffic. Head west from Woburn Sands on the A421 towards Milton Keynes, then connect with the A5 north. Stay on the A5 past Towcester and towards the Rugby area before taking the B4109 for Wolvey.
Asfare Business Park is on Hinckley Road at LE10 3JG. The final approach is rural, so keep the full postcode in your navigation rather than stopping at Wolvey village centre.

A Proper Helmet Destination
Our helmet department contains more than 1,000 displayed helmets. That breadth matters because two helmets carrying the same size label can feel completely different once they are on your head.
We can measure, discuss pressure points and help you compare shapes from brands including Arai, Shoei, HJC, AGV, Shark and Schuberth. We will never promise that a particular graphic or size is present on the day, but Reserve & Try In Store helps when you have shortlisted products.

Clothing Choice Beyond the Helmet Wall
The rest of our showroom is not an afterthought. Across both floors we carry riding jackets, trousers, suits, boots and gloves from current catalogue brands such as Dainese, RST, Richa, Revit, Held and Rukka.
Our dedicated ladies' showroom is fully stocked and gives women riders the freedom to compare purpose-designed options in one place. Our staff can help with fit without making the visit feel pressured.

Turn the Drive into Useful Showroom Time
Give yourself time to revisit products after walking around. A jacket that looks right at first may feel different once you have tried another cut, and that comparison is exactly why the journey can be worthwhile.
Free self-service tea and coffee is available while you browse. Check our showroom information page for opening details, then use the driving link below for live directions from Woburn Sands.

For practical information before travelling, see our showroom information page.

See Our Showroom Before You Set Off

Plan Your Drive from Woburn Sands
Open driving directions from Woburn Sands to Moto Central. The link uses driving mode and will show current route options when opened.