From Market Deeping, our showroom is around 57 miles away and the drive normally takes about 1 hour 20 minutes. It is a worthwhile cross-country trip when you want enough helmet and clothing choice to compare properly in one visit.
We give rider equipment two full showroom floors. More than 1,000 helmets are displayed, substantial clothing departments sit alongside boots and gloves, and our staff can help you work through fit in ordinary, practical language.

Follow the A47 towards Leicester
Leave Market Deeping using the A1175 and connect with the A47 west. The usual route continues towards Leicester, using the A6 and A563 around the city before joining the A5460 and M69. From there, take the A5 and B4109 to our entrance on Hinckley Road.
Leicester traffic can influence the quickest option, especially at busy times. Use the live driving link below on the day rather than treating any written route as a fixed instruction.

A Showroom Built Around Trying Things On
Online measurements are useful, but they do not show how a helmet settles after ten minutes or whether a jacket lifts when you reach forward. In our showroom, you can keep an item on, move naturally and compare it with a genuine alternative.
We can help identify a sensible starting size and explain why two products marked the same may feel completely different. You still have the time and space to make your own decision.

Helmet and Clothing Brands to Compare
Helmet names in our current catalogue include AGV, Bell, Shark, Schuberth and Shoei. Our clothing choice includes Alpinestars, Dainese, Richa, RST and Revit, giving you different cuts and riding styles to explore.
Stock naturally moves, so a specific colour, model or size cannot be guaranteed. Use Reserve & Try In Store when there is something particular you want as the starting point for your visit.

Bring the Whole Kit Together
Try trousers over the boots you prefer and gloves beneath or over the jacket cuff. These small combinations matter in real use, and our two-floor layout makes it easy to move between departments until the complete outfit feels coherent.
Our dedicated ladies' showroom gives women riders proper space and range rather than a token rail. Fitting support is available throughout the store whenever you want it.

Arrive with Time to Browse
Give yourself enough time to revisit anything that made your shortlist. Free self-service tea and coffee is available, so a longer journey does not have to end in a rushed purchase.
See our showroom information page for opening details and practical information before you set off from Market Deeping.


See Our Showroom Before You Travel
Driving Directions from Market Deeping
Open driving directions from Market Deeping to our showroom. This opens in driving mode so you can check the best route and current traffic before setting off.