Lincoln city centre is approximately 60.5 miles from our Wolvey showroom in a straight line. A practical drive is usually around 70 to 78 miles and takes about 1 hour 25 minutes to 1 hour 45 minutes, depending on the starting point and traffic. At the end of it, riders reach two full floors devoted to motorcycle helmets, clothing, boots, gloves and accessories.
That makes the journey useful when you want more than a quick purchase. We give you space to compare complete outfits, try different helmet shapes and ask for fitting help in one unhurried visit.

From Lincoln to Our Door
Approximate road distance: 70 to 78 miles
Typical driving time: 1 hour 25 minutes to 1 hour 45 minutes
Destination: Asfare Business Park, Hinckley Road, Wolvey, Leicestershire, LE10 3JG
The most straightforward route generally follows the A46 south-west through the Newark and Leicester corridor. From the Leicester side, live navigation will guide you towards the M69 and A5 approach for Wolvey. Roadworks and busy periods around Newark and Leicester can alter the final choice, so check the live route before leaving.
Open live driving directions from Lincoln

Turn the Drive into a Complete Kit Visit
Travelling from Lincoln makes most sense when the visit settles several questions at once. Bring the layers you normally ride in, then check jacket movement, trouser armour, glove cuff overlap and boot height as one outfit. We can help with fit while you move between departments.
Our active catalogue includes clothing from RST, Richa, Rukka, Merlin, Alpinestars and Dainese. Products and sizes change, so we never assume one exact item will be waiting, but the breadth of brands gives you meaningful alternatives to try.

Helmet Choice with Fitting Help
We display more than 1,000 helmets and currently carry active products from Shoei, Arai, HJC and Shark. A useful fitting is about even contact, stability and comfort, not simply choosing the size printed on the box. Our team can help you work through those differences without rushing.
Eligible Shoei customers can ask about our Personal Fitting System service when extra adjustment is appropriate.

A Dedicated Ladies’ Showroom
Women travelling from Lincoln do not have to rely on a token rail. Our dedicated ladies’ showroom is fully stocked across key riding categories, with changing facilities and help available when comparing the way different cuts sit on the bike.

Give Yourself Time to Try
Reserve & Try In Store can put a likely product at the start of your visit. You can then compare alternatives around it, pause for our free self-service tea and coffee, and return to the strongest options with a clearer view.
Our Lincolnshire showroom guide covers other county starting points. Before setting off, use our showroom information page for current practical details.

See the Showroom Before You Travel
Our video gives you a useful preview of the scale and layout before you join the A46.

Interactive Driving Map from Lincoln
The full-width map below is interactive and set to driving. Open the separate link for live traffic from your exact location.