Travelling from Hereford to our Wolvey showroom is a proper day out for motorcycle kit, but it is a realistic one when you want far more than a quick local browse. The city centre is approximately 65 miles from us in a straight line and the practical drive is usually around 80 to 88 miles. Allow roughly 1 hour 50 minutes to 2 hours 10 minutes, then give yourself time to explore both floors without rushing.
At the end of that journey you can compare more than 1,000 displayed helmets, substantial clothing departments, boots, gloves and accessories in one place. We can also help with fitting, so the visit is useful whether you need one carefully chosen helmet or want to bring a complete riding outfit together.

The Practical Drive from Hereford
Destination: Moto Central, Asfare Business Park, Hinckley Road, Wolvey, LE10 3JG
Approximate road distance: 80 to 88 miles
Typical driving time: 1 hour 50 minutes to 2 hours 10 minutes
A practical route normally leaves Hereford on the A4103 towards Worcester. From there, the motorway section typically uses the M5 and M42 before joining the most suitable connection towards Coventry, Hinckley and Wolvey. Congestion around Worcester and the Birmingham motorway network can alter both the route and journey time, so open the live directions shortly before leaving.
Open live driving directions from Hereford to our showroom

Turn the Distance into One Complete Kit Visit
The value of travelling from Hereford is having helmets and clothing together. You can check a jacket with the base layers you expect to wear, sit and move in trousers, then see how the cuffs meet the gloves and boots. That is much easier than making separate purchases and discovering later that the pieces do not work comfortably as a set.
Current catalogue brands in our clothing departments include RST, Richa, Rukka, Merlin, Alpinestars and Dainese. The exact styles, colours and sizes on the rails change, so please contact us before setting off if one particular item is essential.

Helmet Choice with Time to Get the Fit Right
Helmet fitting is one of the strongest reasons to make the journey. We can help you compare how different shells feel around the crown, temples and cheeks, then check that the helmet remains stable without creating the wrong pressure. Shoei, Arai, HJC and Shark all have active products in our current catalogue.
For eligible Shoei helmets, you can also ask us about SHOEI PFS. It provides a more detailed approach to personal fitting when the service is appropriate, and our team can explain the options during your visit.

A Dedicated Ladies' Showroom
Women travelling from Hereford do not have to search through a small mixed rail. Our dedicated ladies' showroom is fully stocked and has its own changing facilities, making it easier to compare women-specific cuts and build an outfit around comfort on the bike.


Plan the Day Before You Leave Hereford
Reserve & Try In Store can give the journey a useful starting point when you already have a likely product in mind. It does not lock you into buying it, and you can still compare alternatives once you arrive. Our free self-service tea and coffee also gives you somewhere to pause between fittings before returning to your shortlist.
Check our showroom information page for current opening details and practical visitor information before travelling.

See the Showroom Before the Journey
The video below gives you a clear look at the scale of the store and the departments waiting when you arrive from Hereford.
Interactive Driving Map from Hereford
The map is set to driving mode and remains fully interactive. Use it to inspect the route, then open Google Maps for live traffic and your exact starting point.